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VIRTUSIZE AND NEW WORLD COMPANY FORM PARTNERSHIP TO OFFER NEXT GENERATION FOOTWEAR SIZING SERVICE
TOKYO, May 24, 2021
Virtusize (CEO Ueno-Olausson Andreas, Minato-ku, Tokyo) and New World Company (CEO Ono Tomohiro, Chiyoda-ku, Tokyo) announced today that they have entered into agreement for a long-term strategic partnership that is expected to accelerate growth for both companies in the fast-growing, rapidly changing fashion e-commerce industry. The partnership leverages the respective strengths of Virtusize and New World Company to create compelling value that will help drive innovation in the industry in both Japan and global markets.
Importantly, the partnership strategically aligns both companies for the long-term by combining the strength of Virtusize leading big data and AI capabilities with New World’s dedicated focus and expertise as a pioneer and leader with digital footwear fitting.
Together the companies will provide both hardware and software for the next generation of footwear size guidance, fully integrating online and offline.
Comment by Ono-san:
“Footwear is still a very challenging category to shop for online. We want to remove the biggest obstacle to buying footwear online by helping shoppers find their perfect size every time. We want to start in Japan but take over the world and become a global standard for footwear size and fit. We see Virtusize as an ideal partner to leverage our knowhow and technology on a global scale.”
Comment by Ueno-Olausson:
”We believe the footwear measuring and recommendation technology of New World Company, combined with the unrivaled level of big data and AI capabilities of Virtusize will enable us to provide a whole new level of shopping experience for the footwear category. This will help drive down troublesome returns in a segment that has huge issues around size and fit, while helping to improve conversions and customer satisfaction.”
Services to be provided as part of this partnership:
- Software that enables shoppers to find their perfect size when shopping for footwear online and offline.
- Hardware that allows for scanning of shoes and feet in store.
About Virtusize :
Virtusize provides size recommendation services that allow users to make detailed comparisons between two items as well as with their own personalized body silhouettes. We are consistently updating our services to solve the size concerns of our users to give them a more enjoyable online shopping experience.
Click here for more details about Virtusize:
https://www.virtusize.jp/virtusize
About New World Company：
The goal of the fashion tech startup, New World Company (https://www.new-world-company.com), is to turn the "impossibles" into "possibles" within the fashion and footwear industries using the latest technologies. We offer the patented AI online fitting service "SureFIT", as well as a fully automated footwear measuring system.
◆Please contact us from HERE for inquiries on this article.
VIRTUSIZE AND NEW WORLD COMPANY FORM PARTNERSHIP TO OFFER NEXT GENERATION FOOTWEAR SIZING SERVICE
TOKYO, May 24, 2021
Virtusize (CEO Ueno-Olausson Andreas, Minato-ku, Tokyo) and New World Company (CEO Ono Tomohiro, Chiyoda-ku, Tokyo) announced today that they have entered into agreement for a long-term strategic partnership that is expected to accelerate growth for both companies in the fast-growing, rapidly changing fashion e-commerce industry. The partnership leverages the respective strengths of Virtusize and New World Company to create compelling value that will help drive innovation in the industry in both Japan and global markets.
Importantly, the partnership strategically aligns both companies for the long-term by combining the strength of Virtusize leading big data and AI capabilities with New World’s dedicated focus and expertise as a pioneer and leader with digital footwear fitting.
Together the companies will provide both hardware and software for the next generation of footwear size guidance, fully integrating online and offline.
Comment by Ono-san:
“Footwear is still a very challenging category to shop for online. We want to remove the biggest obstacle to buying footwear online by helping shoppers find their perfect size every time. We want to start in Japan but take over the world and become a global standard for footwear size and fit. We see Virtusize as an ideal partner to leverage our knowhow and technology on a global scale.”
Comment by Ueno-Olausson:
”We believe the footwear measuring and recommendation technology of New World Company, combined with the unrivaled level of big data and AI capabilities of Virtusize will enable us to provide a whole new level of shopping experience for the footwear category. This will help drive down troublesome returns in a segment that has huge issues around size and fit, while helping to improve conversions and customer satisfaction.”
Services to be provided as part of this partnership:
- Software that enables shoppers to find their perfect size when shopping for footwear online and offline.
- Hardware that allows for scanning of shoes and feet in store.
About Virtusize :
Virtusize provides size recommendation services that allow users to make detailed comparisons between two items as well as with their own personalized body silhouettes. We are consistently updating our services to solve the size concerns of our users to give them a more enjoyable online shopping experience.
Click here for more details about Virtusize:
https://www.virtusize.jp/virtusize
About New World Company：
The goal of the fashion tech startup, New World Company (https://www.new-world-company.com), is to turn the "impossibles" into "possibles" within the fashion and footwear industries using the latest technologies. We offer the patented AI online fitting service "SureFIT", as well as a fully automated footwear measuring system.
◆Please contact us from HERE for inquiries on this article.
VIRTUSIZE AND NEW WORLD COMPANY FORM PARTNERSHIP TO OFFER NEXT GENERATION FOOTWEAR SIZING SERVICE
TOKYO, May 24, 2021
Virtusize (CEO Ueno-Olausson Andreas, Minato-ku, Tokyo) and New World Company (CEO Ono Tomohiro, Chiyoda-ku, Tokyo) announced today that they have entered into agreement for a long-term strategic partnership that is expected to accelerate growth for both companies in the fast-growing, rapidly changing fashion e-commerce industry. The partnership leverages the respective strengths of Virtusize and New World Company to create compelling value that will help drive innovation in the industry in both Japan and global markets.
Importantly, the partnership strategically aligns both companies for the long-term by combining the strength of Virtusize leading big data and AI capabilities with New World’s dedicated focus and expertise as a pioneer and leader with digital footwear fitting.
Together the companies will provide both hardware and software for the next generation of footwear size guidance, fully integrating online and offline.
Comment by Ono-san:
“Footwear is still a very challenging category to shop for online. We want to remove the biggest obstacle to buying footwear online by helping shoppers find their perfect size every time. We want to start in Japan but take over the world and become a global standard for footwear size and fit. We see Virtusize as an ideal partner to leverage our knowhow and technology on a global scale.”
Comment by Ueno-Olausson:
”We believe the footwear measuring and recommendation technology of New World Company, combined with the unrivaled level of big data and AI capabilities of Virtusize will enable us to provide a whole new level of shopping experience for the footwear category. This will help drive down troublesome returns in a segment that has huge issues around size and fit, while helping to improve conversions and customer satisfaction.”
Services to be provided as part of this partnership:
- Software that enables shoppers to find their perfect size when shopping for footwear online and offline.
- Hardware that allows for scanning of shoes and feet in store.
About Virtusize :
Virtusize provides size recommendation services that allow users to make detailed comparisons between two items as well as with their own personalized body silhouettes. We are consistently updating our services to solve the size concerns of our users to give them a more enjoyable online shopping experience.
Click here for more details about Virtusize:
https://www.virtusize.jp/virtusize
About New World Company：
The goal of the fashion tech startup, New World Company (https://www.new-world-company.com), is to turn the "impossibles" into "possibles" within the fashion and footwear industries using the latest technologies. We offer the patented AI online fitting service "SureFIT", as well as a fully automated footwear measuring system.
◆Please contact us from HERE for inquiries on this article.
